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CNN logoKlaus Heymann, founder of Naxos, speaks about classical music and the Naxos label with CNN’s Andrew Stevens.

From piano concertos to violin masterpieces, Klaus Heymann knows his classical music — and the classical music business. His career path includes stints as a tennis coach and stereo equipment distributor, and he married a world-class violinist before making his unlikely entrepreneurial debut in the music industry. Today he has every reason to celebrate. His music label, Naxos, which quietly undercut the classical music market 20 years ago, is now selling more than 7 million records a year. CNN’s Andrew Stevens met the business maestro at the Naxos headquarters in Hong Kong to find out how he did it.

CNN “The Boardroom” March 30, 2008 - “Business maestro: Klaus Heymann

The Boardroom” is CNN International’s weekly segment offering insights into the minds of the world’s top CEOs. Airing across CNN news and business programming, “The Boardroom” goes beyond quarterly earnings and trading updates and focuses instead on what motivates these high-fliers, their leadership styles and strategies.

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